‘Bougainvillea’ box office collection day 1: Amal Neerad’s film kicks off with a solid number on the opening day

Amal Neerad’s directorial Malayalam film, featuring Kunchacko Boban, Jyothirmayi, and Fahadh Faasil in the lead roles has hit the big screens today, October 17. The psychological thriller has managed to make a decent number at the box office on the opening day. The early estimates by Sacnilk, suggests that the film has earned Rs 3.25 crore from India net collection on the first day.
On Thursday, October 17, the film had an overall 43.37% Malayalam occupancy, which is quite significant, considering it is a working day. The morning shows recorded 35.19% occupancy, while the afternoon, evening, and night shows contributed 32.15%, 44.18%, and 61.97% respectively. As the upcoming weekend is approaching, the positive reviews and the word-of-mouth is going to benefit the box office figures.
Bougainvillea Movie Review
Helmed by Amal Neerad, ‘Bougainvillea’ revolves around Reethu (played by Jyothirmayi), who is suffering from retrograde amnesia following an accident. She becomes a key in the investigation of missing girls. The film also has actors Sharafudheen, Veena Nandakumar, and Srinda in pivotal roles in the film.

ETimes rated the film 3.5 out of 5, and the review reads, “Bougainvillea, if you watch it without reading Ruthinte Lokam by Laijo Jose, from which it was inspired, can fool you in the first half if you aren't careful. The situation is almost reminiscent of the dialogues Georgekutty taught his children and later almost convinced everyone around about going for 'dhyanam' on a specific date in Jeetu Joseph's Drishyam. Malayalam has never had a shortage for female leads who can carry a film and draw people to theaters. Jyothirmayi was spectacular in the role of Reethu, a perfect example of under-utilised female talents in the industry. Jyothirmayi is the ultimate winner in this Amal Neerad thriller.”